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We positively impact the lives of our clients beyond their KPI reports.
Diversification is an underrated marketing tactic. Microsoft Ads are both a great alternative and a fantastic complement to some of the more prevalent digital advertising platforms you already know.
Advertising on Google can boost your website’s traffic, increase awareness for your brand, and add revenue to your bottom line.
~25%
Bing has ~25% search share as of 2020
50%
Bing has almost a 50% higher ad click-through rate (CTR) than Google
1.5B
There are over 1.5 billion Windows devices that run Bing search
35%
The average Bing user spends 35% more when online shopping than the average Google user
Researching and creating your Microsoft Ads is just one component of your digital marketing strategy. It's a great start, but if you want to see results from your digital efforts, you need to incorporate your buyer personas into all aspects of your digital marketing strategy.